No surprise that in this economy more and more people are toying
around with the idea of changing careers. For some, such a change
represents an opportunity; for others, it may be a necessity because
their industries are shifting, shrinking, or becoming extinct. The
question my clients ask with more and more frequency is how to go
about it. Regrettably, though, there’s no simple or
one-size-fits-all answer, because each situation is unique. In other
words, no two people’s circumstances are the same. A career coach
cannot make such a decision for a client; the answer has to come
from the individual. A career coach can of course counsel, guide,
and support the process.
Let’s make sure we understand that I’m not referring to a job
change. A career change is a radical change--for example, an
executive with a finance background who buys a restaurant, or a
manager at AT&T, a very well-known communications company, who
shifts into managing an adult community or a nursing home. Those are
real-life examples of people who were successful at making those
changes; I know them personally. So, the questions are, What drives
the process? and What does it take to come out as a winner?
Now let’s agree from the beginning that a career change involves
significant risk. Not all career changes work out well. Decisions of
this nature have at least two major components: the intellectual and
the emotional. The emotional part involves the pain that a person
endures and that strongly motivates and impels the person toward
willingness to take a risk. The other component is the intellectual
part, which involves, say, the person’s need--or desire--to make
more money or the person’s disappointment with the industry, or with
the nature of the current job, or with an intolerable boss who is
apparently not leaving soon.
At the core of the job-changing decision-making process are three
questions that require concrete answers:
- What are the job-changing individual’s values?
- What does the job-changing individual have to offer a
potential employer?
- What does the job-changing individual expect in return?
Values have to do with one’s feelings about family, recognition,
monetary rewards, security, promotions, belonging, commitment,
loyalty, and so forth. The answer to the question regarding what one
has to offer will be an analysis of skills--such as marketing,
presentation, sales, research, and data analysis--and then
identification of whether one has the traits that support those
skills: is the person aggressive, independent, articulate,
persuasive, logical, visionary?
The remaining issue deals with what the person wants in return. This
touches on environmental and cultural factors. For example, does the
person like to work in small organizations or big ones? How does the
person feel about leadership styles, corporate politics, company
reputation, work/life balance, and flextime for new parents, for
example? And how about critical matters like salary, health
coverage, and investment programs versus the minimum levels of
compensation and benefits needed?
As you can see, a career change is loaded with complexities. My
advice is to consult someone who is equipped to guide you as you
navigate this maze. And a challenging maze it is indeed.
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